Farmville—no, not the online game everyone was addicted to way back in the day—a town in North Carolina, is welcoming a different kind of gun shop.
It's being called a "gun boutique" in this story from wral.com, and the store at the corner of Main and Wilson streets opened last month with the goal of alleviating the intimidation factor many women face when going into a "normal" gun shop.
"It's tough being a woman and going into gun shop," said Jessica Pickerell in the story. The 28-year-old New Jersey native opened Jessica's Gun Shop after shooting for 10 years and has worked in several gun shops.
“It can be intimidating. I opened my shop coming from a woman’s perspective. Buying a gun for women is like buying a car. We are looked at differently, talked to differently.”